Beach Clean Drive by IBA Go Green Society

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In order to highlight the importance of individual responsibility and to motivate the people to keep the city clean, IBA Go Green Society organized the Beach Cleanup event on 22nd November 2015 which saw a very enthusiastic participation by the volunteers from IBA. The cleaning drive took place at Sea View, covering a vast area behind Dolmen City Mall.There were around 100 volunteers from IBA . NFEH (National Forum for Environment and Health) and K-Electric were partners for the event. Masks, gloves and trash bags were provided by the society. A total of 150 bags of trash were collected and the team that collected the highest number of trash bags was rewarded. The volunteers were also given breakfast at Boat Basin after the cleaning drive.

The chief guests for the event were Dr. Jamil Ahmed, DIG South and Mr. Mir M. Farooq, Administrator DMC South. The Chief Guests highly appreciated the efforts made by the students of IBA and spoke about supporting the Society further for its future initiatives. The event had maximum reach with extensive media coverage as 9 news channels were present at the venue for coverage. The channels included Express News, Dawn News, Samaa TV, NewsOne, Jaag Tv, Geo News, Aaj News, HTV and Abb takk. The manager, other society representatives and volunteers were interviewed by the channels about the initiative. The manager of the Society spoke to the media and chief guests about continuing with the campaign to clean the public places of Karachi with the participation of the youth.

- Express TV | Express News

- Dawn News TV

- News One TV

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